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Gomà Camps > Communication > (Català) LLANCEM MY TISSUE ECOLOGIC +, PAPER TISSÚ RECICLAT AMB ENVÀS COMPOSTABLE PER A LA LLAR
(Català) LLANCEM MY TISSUE ECOLOGIC +, PAPER TISSÚ RECICLAT AMB ENVÀS COMPOSTABLE PER A LA LLAR
19-10-2020
100% recycled tissue paper and compostable packaging, 0% plastic. These are the main characteristics of the new brand to Gomà-Camps Group for the market of mass consumption. Our commitment to sustainable materials and the optimization of resources is now materializing with the launch of the first recycled tissue with compostable packaging on the market.



The recovered paper that makes up the raw material of my tissue ecologic +, produced in our facilities, aims to extend the life cycle of the paper, while its packaging 100% compostable has a certificate that certifies its complete biodegradability even in domestic compost.

The combination of both attributes makes it a unique product on the market and an example of circular economy application, in line with the group's sustainable business strategy. Thanks to the mastery of the complex recycled paper manufacturing process, which requires state-of-the-art technology and continuous investment in R&D, the new Gomà-Camps range offers a high level of quality in whiteness - achieved through a mechanical process without using harmful substances -, absorption, resistance, softness and dispersion.

The recycled fibers used to manufacture my tissue ecologic + have been recovered within a radius of approximately 500 kilometers from the Gomà-Camps facilities, which has a low impact on its carbon footprint. On the other hand, throughout its entire life cycle, my tissue ecologic + recycled paper accounts for half of CO2 emissions per kg than standard tissue, as well as low resource consumption (saving 20% ​​energy compared to standard tissue and 50% water compared to the industry average).

One of the main innovations of my tissue ecologic + is its compostable packaging, made from water and cellulose - from responsibly managed plantations. and without using plastics. Certified as “100% home compost”, it can be composted at home or divided into the organic container, since it decomposes between 5 and 7 weeks. This container maintains the same transparency and high manufacturing standards, transport and logistics than conventional packaging used up to now.



my tissue ecologic + is already landing on the shelves of Spanish supermarkets and large stores from this month of June and will soon be available on Amazon.
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